I suggest you ...

Create a report of performance over time for automated email

We need a way to see how automated emails are performing over time, sends, open rates, CTRs, etc. so we can audit that emails are being sent, show the impact of email optimization, and the impact of refined segmentation/worklow

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    Brian BondBrian Bond shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →
    Rich HughesRich Hughes shared a merged idea: Hubspot needs to allow us to view email performance over a specific date range to run comparisons.  ·   · 
    DaveDave shared a merged idea: Filter workflow or email results by date  ·   · 

    29 comments

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      • MariannaMarianna commented  ·   ·  Flag as inappropriate

        This is a key to anyone working with automated emails. You need to be able to select a time range and see all the metrics specified in the idea by Brian.

      • JonJon commented  ·   ·  Flag as inappropriate

        This is a must have feature. Other ESPs have this functionality.

      • ChrisChris commented  ·   ·  Flag as inappropriate

        Fundamental feature in any marketing campaign is tracking performance over time. We have to manually track this on a spreadsheet right now. A SPREADSHEET.

      • Anonymous commented  ·   ·  Flag as inappropriate

        Hear, hear. I would like to be able to see the performance for automated emails with an ability to segment by week/date (ora custom range) and see clicks/delivered as well as clicks/opens. As a previous poster stated, being able to compare performance of automated emails would be beneficial, as well.

      • AnnieAnnie commented  ·   ·  Flag as inappropriate

        It would also be great to have accessible reports for emails that were previously scheduled but have now been stopped.

      • Perri ClinePerri Cline commented  ·   ·  Flag as inappropriate

        I just got off the phone requesting the same thing. You can not see historical performance automated emails. Also the performance only shows clicks/delivered and not clicks/opens

      • Josh ConstantiJosh Constanti commented  ·   ·  Flag as inappropriate

        Agree. We also have emails running in workflows for greater than 30 days, and currently you can only view performance over the first 30 days of an email being automated. This is a definite necessity so we can view not only how emails are performing over time, but, more fundamentally, how emails are performing.

      • NixNix commented  ·   ·  Flag as inappropriate

        Absolutely essential - to be honest I'm not just disappointed, but quite shocked to find that this very basic functionality doesn't exist.

      • ChristianChristian commented  ·   ·  Flag as inappropriate

        I agree, this is an essential function needed to do proper e-mail marketing and optimising. Functionalities needed:
        - See workflows gone out on a specific day or specific date range
        - Custom / specific date range for the performance overview.
        - Comparison tool to view how automated e-mail performed on separate time periods.
        - Also, but not as crucial break down E-mail performance metrics based on contact properties or lists.

      • Grant CovingtonGrant Covington commented  ·   ·  Flag as inappropriate

        This is email marketing 101 stuff here, shocked that this is not currently available. Not being able to measure performance on a week-to-week or month-to-month basis is pretty unacceptable.

        Please implement very soon!

      • Grant CovingtonGrant Covington commented  ·   ·  Flag as inappropriate

        This is really email marketing 101 and is super super crucial to being able to properly measure performance over time. I was shocked to find out this was not possible.

        Please implement quickly!

      • Rich HughesRich Hughes commented  ·   ·  Flag as inappropriate

        This is a fundamental requirement for any email marketer. Hubspot is missing a key functionality here. It's very frustrating not being able to see performance of emails by day, week, etc. The dashboard and graph is currently pretty pointless as I need to be able to view performance of automated emails that were sent by specific dates e.g yesterday!

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