Assign Unique Contact ID (or use the VID that already exists)
Enabling use of the vid (HubSpot's visitor identification number) would let us do a multitude of things internally.
Everything from incentivized Friend referral programs to eCommerce Discounts to deeper Lead Scoring tracking techniques.
Here is where you can currently access the vid through the API, but we shouldn't have to pull something out of the system only to move it back in, while pinging the API each time.
To borrow some thoughts from Jan Roessner's Idea post:
"On step further, a code generator for marketing and promo purposes would be great that generates random codes and forwards them via an API to another entity. I know it's a lot to ask for but that would be amazing."
Currently we are doing this manually by exporting our entire contact list, then re-importing them with an unique "Referral ID". Seems silly to be doing this manual process, especially when HubSpot already has they functionally built in, just not the access to it. ;)
Please VOTE this +3 and comment below to expand on this.
Head of Inbound Strategy at Hüify
Thanks all for the great ideas here! We will be doing some more customer research around this use case, and would love to schedule user testing with those of you who are still interested in seeing this. Please shoot me a note: firstname.lastname@example.org
Ryan Winchester commented
If anyone is comfortable with PHP we've made an open source package for doing this, that is similar to Regan Starr's idea except we are using a smart list and also the VID is base64 encoded to at least obfuscate it somewhat, but still easily decoded in order to use it.
Ryan Winchester commented
I would rather use a token for this. Like the hubspot utk/usertoken. Something un-guessable.
Regan Starr - Hubhacker.com commented
Here is a YouTube video that shows you how to automatically assign the VID as a Contact Property: https://www.youtube.com/watch?v=vax8hWkIK9A
I'd like to utilize the vID for round robin lead assignment, since that also isn't possible in HubSpot.
It is certainly silly that vID isn't available as a contact property out of the box from HubSpot, when every visitor has one and it is integral to the function of the marketing automation system.
One year ago there was a response on this, but no movement – what gives, HubSpot? Got to give the people, give the people what they want.
This would be great for systematically sampling contacts. We would like to A/B test entire workflows. Since this feature is not available in Hubspot, we could use the vID as a criteria for a starting list. This will give us a sample to test against the control group. For example, the Test Group's criteria is contacts with a vID ending in '0' and Control Group group is contacts with vID ending in 1-9. This would give us a systematically sampled test group with 10% of the population. Then we can actually test the performance of entire workflows against one another.
Elisabeth Jeffs commented
3 votes from me, I could use this for member ID#!
Jan Roessner commented
Thanks for supporting this case, Josh. It would truly add to many functions.
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Josh Harcus (Hüify) commented
I have given +3 votes!!